This category seeks to reward applications that bring about efficiencies in business processes and create new business models in the e-commerce space. Projects that optimise business processes in business-to-business (B2B) and business-to-consumers (B2C) ventures should apply for this category. The e-Business award recognises entrepreneurs who use new media innovatively to create new business opportunities and practices. The financial inclusion award on the other hand seeks to reward efforts at financial and social inclusion to ensure financial security and better financial management by the use of ICT tools and digital media.

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